Managing your practice’s online reputation may seem like an overwhelming task. With countless websites posting your information, it’s only natural that your patients will go looking to learn more about your practice.
It can be stressful if you attempt to manage each of these sites and potential locations of information. That’s why tools like MDidentity exist.
Keep reading to see why using MDidentity can help you improve your SEO rankings with reputation management.
When you know your patients are online looking up your practice to get more information, the first place they start is on Google. Google is the gateway to the web.
That means Google is your new homepage. Most people who come to your website, aka your new front door, are getting there due to Google.
If you want to get the most possible leads on your website, you have to look as good as you can in Google’s eyes. MDidentity helps you do that.
Patient reviews and online listings are integral in promoting your page results on Google pages. Favorable reviews boost your reputation in Google’s algorithm.
You can gather hundreds or thousands of these reviews using MDidentity Promoter and Promoter Pro. Our innovative software allows you to text or email your patients as they leave their appointment.
Communicating with them at this time is crucial. Your office and staff and their visit are still top of mind as they’re walking out of your practice.
MDidentity automatically posts positive reviews on your website and essential online review listing sites like Google, Healthgrades, and more.
These favorable reviews of your practice and website help your Google rankings. The other primary way you can influence your reputation in Google’s eyes is to manage the information you have listed in various places online.
Your name, address, and phone number must appear consistently across the web. If they are the same on every site where they may be listed, then Google will see you as reputable.
But if you don’t manage these listings, they can quickly become inconsistent and outdated. If that happens, it hurts your ranking score on Google.
MDidentity manages all your listing sites for you. Your practice information gets automatically updated whenever you adjust it in MDidentity. By making one change, you’ll update all your listings automatically!
People use Google as their default search engine. If a patient is looking for a LASIK or cataract surgeon on Google, where are they most likely to find what they want?
The answer is in the local three-pack created by Google. The three-pack is the Google My Business listings grouped at or near every Google results page.
The three-pack is a list of the most respected and highest trafficked websites in your niche in your area. If you aren’t already there, your goal should be to make it into your three-pack.
Doing so will result in more leads and more website visits. You can get there using the local listings feature in MDidentity.
Managing your local SEO is vital to staying relevant in your geographic area. Ensure that your website and pages are optimized for your local area and combine that with an excellent online reputation. You’ll significantly increase your chances of getting into your three-pack.
Once you’re there, you’ll see increases in traffic and appointments. It’s a high authority position to be in and is immensely beneficial.
Other reputation management companies provide many, but not all, the same services as MDidentity give medical practices. And while much of what they do is comparable, their pricing is not.
These companies pack their services with hidden fees, upcharges, and service limits. That’s not the case with MDidentity.
Our pricing structure has no fees. All our price tiers are transparent. Rest assured that what we say it costs is what you will pay.
Our priority is not to pinch every penny possible from you. Our goal is to get you more patients.
We charge flat rates for our services and don’t hassle you with upcharges. After all, we’re too busy making sure your online reputation is continuing to improve!
Using the full MDidentity suite can help you get in the three-pack while increasing your website traffic. Our suite of reputation management tools allows you to manage your reputation with patients, which Google records as positive reviews posted online.
You can also ensure your business information is updated and that your website is optimized for your local area, all from one simple online dashboard and software platform.
You can gauge practice and doctor performance and see which staff members and locations can improve. And it all works to get you higher on Google and being viewed more favorably by online algorithms and prospective patients.
Ready to try MDidentity reputation management and online listings? Schedule a demo with MDidentity today!
619 Brighton Ave. Suite 202
Portland, ME 04102