How to Handle a 1-Star Review and Be HIPAA Compliant

Occasionally, an unhappy patient will leave a 1-star review online. How you respond to a negative review matters a lot. A recent survey from Press Ganey revealed that most patients read online reviews when selecting a healthcare provider. By properly addressing a poor review, you’re more likely to win your patient back, change prospects’ opinions […]

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Give Your Patients an Online Review Option They Really Want

Research shows that 88 percent of consumers trust online reviews as much as word-of-mouth. Moreover, most patients use online reviews to decide where to seek care. While reviews are super important, many doctors feel uncomfortable requesting them. Fortunately, 70 percent of consumers, including healthcare consumers, are willing to leave reviews if asked to do so. […]

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Are You Using NPS to Improve Your Practice?

Your practice flourishes when patients are happy with your services. Great patient experiences reduce the number of no-shows, increase retention rates, and boost referrals. However, you might not always consistently deliver a good experience to every patient that walks through your front door. So how can you know for sure if your patients are receiving […]

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Text Marketing

Why Text Message Marketing Can Lead to More Patients

When it comes to keeping your patients satisfied, sometimes it’s as simple as increasing your patient outreach efforts. Communicating with patients ensures they attend appointments and return to your practice. Keep reading to find out why text message marketing can lead to more patients! Patients Respond to Text Message Marketing Many practices want to communicate […]

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Improve Your SEO Rankings with Reputation Management

Managing your practice’s online reputation may seem like an overwhelming task. With countless websites posting your information, it’s only natural that your patients will go looking to learn more about your practice.  It can be stressful if you attempt to manage each of these sites and potential locations of information. That’s why tools like MDidentity […]

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Give Your Patients the Online Review Option They Want

Garnering online reviews is essential to the success of your practice in 2021 and beyond. Positive reviews give your practice more authority and reputability. Negative reviews, while unpleasant to receive, give you valuable feedback that you can build on. Either way, patient reviews are a vital piece of your practice’s marketing and patient experience. Patients […]

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What Are The Most Important KPIs for Reputation Management?

Wondering how you can influence your online reputation? What you may not realize is that your online reputation has many factors that can influence it. Some of these you have control over like reviews, net promoter score (NPS), and where that information gets displayed. There are other factors in your reputation, but you have less […]

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The Ins and Outs of MDidentity Express

Are you using your practice’s website to your best advantage? Many medical practices put the bare-bones information on their website and leave the other, more influential components to ads, third-party review sites, and social media. Your website is the online gateway to your practice since it acts as a virtual front door. While it is […]

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Are You Using NPS to Improve Your Practice’s Patient Experience?

How high is your NPS? Do you know what an NPS is and, more importantly, do you know how to use it to enhance the patient experience at your practice? NPS is an excellent tool at your disposal that could give you more valuable feedback than just about any other patient outreach method. Keep reading […]

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Meet the 21st Century of Patient Expectations with MDidentity

619 Brighton Ave. Suite 202
Portland, ME 04102

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