The Best Practices for Responding to Negative Reviews

Responding to negative reviews online seems like it can be a more daunting task than it really is. Some worry their response will create an online argument with the angry reviewer. Others worry about the repercussions of responding with specifics about the issue. No matter what your hesitations are, the most important tip from the […]

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Medical Reputation Management Webinar

At MDidentity we speak quite frequently about the importance of online reviews and how they impact your online medical reputation. We feel that the point has been made, yet there are many aspects we have yet to cover. Over the past few months, we’ve found that many practices are asking similar questions with regard to […]

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Our Take on The Bright Local 2016 Review Study

We here at MDidentity love the folks over at Brightlocal. They are a smart sophisticated group that are constantly striving to keep the rest of us current on many issues in the online profile realm. Some of the most important online profiles are, of course, review sites and a practice’s medical reputation is shaped by […]

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Why You Need To Pay Attention To Reviews

As a physician, medical practice administrator or possibly even a medical marketing expert you’ve been hearing the buzz for the past few years of the importance of your online medical reputation. You have probably even heard a lecture or two and online chatter about the importance of reviews. You most likely follow all the hype […]

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Importance of a Review Dashboard

Recently Searchengineland.com, an industry leader and watchdog for all things Search Engine Optimization related, posted a fantastic article highlighting why having a review strategy is hugely important. What we wanted to emphasize were a few key points of the article. 1) Have a dashboard to assist with metrics. This is a key component and deserves […]

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