How Google Reviews Help Search Rankings and SEO
Statistics show that about 82 percent of patients use search engines like Google to look for new providers. Google is the most visited, most credible search engine, and people trust the reviews on the platform. By having quality Google reviews, you can improve your rankings and SEO. In turn, this will increase your online visibility […]
How to Handle a 1-Star Review and Be HIPAA Compliant
Occasionally, an unhappy patient will leave a 1-star review online. How you respond to a negative review matters a lot. A recent survey from Press Ganey revealed that most patients read online reviews when selecting a healthcare provider. By properly addressing a poor review, you’re more likely to win your patient back, change prospects’ opinions […]
Give Your Patients an Online Review Option They Really Want
Research shows that 88 percent of consumers trust online reviews as much as word-of-mouth. Moreover, most patients use online reviews to decide where to seek care. While reviews are super important, many doctors feel uncomfortable requesting them. Fortunately, 70 percent of consumers, including healthcare consumers, are willing to leave reviews if asked to do so. […]
Are You Using NPS to Improve Your Practice?
Your practice flourishes when patients are happy with your services. Great patient experiences reduce the number of no-shows, increase retention rates, and boost referrals. However, you might not always consistently deliver a good experience to every patient that walks through your front door. So how can you know for sure if your patients are receiving […]
Give Your Patients the Online Review Option They Want
Garnering online reviews is essential to the success of your practice in 2021 and beyond. Positive reviews give your practice more authority and reputability. Negative reviews, while unpleasant to receive, give you valuable feedback that you can build on. Either way, patient reviews are a vital piece of your practice’s marketing and patient experience. Patients […]
Are You Using NPS to Improve Your Practice’s Patient Experience?
How high is your NPS? Do you know what an NPS is and, more importantly, do you know how to use it to enhance the patient experience at your practice? NPS is an excellent tool at your disposal that could give you more valuable feedback than just about any other patient outreach method. Keep reading […]
How to Get Online Reviews Without Lifting a Finger
Do you know how critical online reviews are for your practice? They are a crucial component of search engine rankings and new patient acquisition. Keep reading to learn more about the importance of online reviews and how you can get more online reviews without lifting a finger! Why Do Online Reviews Matter? Increase Your Ranking […]
Why Negative Reviews are Actually Good for Your Practice
Why Negative Reviews are Actually Good for Your Practice You might be thinking, ‘Negative reviews are bad. There’s no way they can be a good thing for my practice.” And to be clear, if you only have negative reviews then yes, they’re definitely bad for your online reputation. However, having a few sprinkled between your […]
Protected Health Information in Reviews
Patient reviews and testimonials are important for your practice. Prospective patients use them to determine if they should visit you, search engines use them as a ranking signal, and you use them to showcase your team and expertise. However, getting reviews and publishing them in healthcare is different than most industries. Mainly because of HIPAA. […]